Digital Future in Focus 2016

The world appears moving extremely fast with new technologies and opening opportunities However, digital focus has transformed various social media potentials to increase value, growth and development to the society

Here are the lessons:

1. Social media has a high usage paving for various sectors and showing the audience how they can generate revenue via advertising.
2. The usage of mobile such as smartphones, has an increased usage in retail, e-commerce for shopping behavior.

The findings of this article shows that around the world not just Canada, use social media every day and the statistics keeps increasing daily. We use it not just for retail, but for entertainment work, politics, religious purpose and education.

Demographics structure percentage of various social networks represent the people in these age group. Facebook is the most popular social networking platform ranging about 90% of the audiences in US, Canada, and UK, with Instagram, Messenger, WhatsApp, Viber, LinkedIn and, Twitter. 24% of adult use twitter, this is more popular among high school students or young adults. LinkedIn has a steady growth of 56% from Age 25-34, it has long been for graduate and income earners to connect with employers.




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